A few days ago I got my first Text Link Ads buy on my site. Exciting! So naturally I took a closer look at how I can optimise this source of revenue.
While reading their link buying guide (pdf), I learnt about site wide links. Something I had not paid attention to before.
Here’s what they have to say,
Site wide links can put your link on 1,000’s of pages on one domain. We do not recommend purchasing a large number of site wide links on unrelated websites. You can draw attention to your website because your competition may have 50 links and then your site starts showing up with 2,000 backlinks. This can potentially cause your competition to file a spam report if you are buying links on unrelated websites and could cause your site to be banned by a major search engine.
Having the same link text on too many site-wide links could also raise a flag for having too high of a percentage of the same anchor text pointing to your website.
A site wide link will not typically give you much of a boost over one link from the best page of a website on Google. Site-wide links can help more in some search engines like the new MSN Search and Yahoo! Search, but you still need to stay relevant.
It is more natural for a website to have a high percentage of single page links versus a much smaller percentage of site wide incoming links. Too many site wide incoming links could possibly trigger a red flag with the search engine.
(Underlines are made by me.)
Things to ponder:
- How do I offer single page link with WordPress?
- Am I not getting link buyers because I offer site wide and Text Link Ads warn against it?
With regards to a single page link with WordPress, can you just add some php into the navigation template to do this. For example store the link values in the database and fetch them depending on the current page.
I would think there must already be a plugin for this.