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Archive for the 'sharing experience' Category

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Filter Low Paying Ads in Adsense

I had long heard of the need to filter out low paying, or worst, spam ads, but had not gotten my act together to enter them one by one into the Google Adsense’s Competitive Ad Filter.

If you’re running AdSense, you’ve probably seen ads like this: “We have 4 best products for …”, or “Best resources on net for …”.

These advertisers pay very low per click. And if you drop by their sites, they are running Adsense too. How do they do it? Well, they are using your low paying ads to drive their higher paying ads which they run.

Here is a list to get you started with the filtering.

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Is there an optimal posting rate?

62030.pngThis is one question that many blogger ask, including myself. Similar questions are

  • Do you post daily, weekly or randomly?
  • How many post do you make in a day?
  • Is the posting time important?

I maintained a few blogs and used different posting strategies. This action was part delibrate and part accidental. Nevertheless I was able learnt something about this question over the past few months.

Let me share them with you.

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How I lost more than 150% by doing nothing

cause-effect.pngFor more than 3 months the pages on whois.la were running without optimisation. I did not look at the server stats or the revenue trend. I just let it run. It was making some money and I did nothing.

Doing nothing can cost money. In this case lost Adsense revenue.

Then one day, I read somewhere (probably the Adsense Help Center) that the number of ads on a page should be optimized.

Although not a fan of plastering a lot of ads I decided to try it on whois.la which was “under-ad“. The only Adsense banner appears in rotation on the top banner. Clearly this is sub-optimal.

The result was beyond my expectation.

Continue reading ‘How I lost more than 150% by doing nothing’