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	<title>Seeking Revenue &#187; the dark truth</title>
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	<link>http://seekingrevenue.com</link>
	<description>Seeking revenue, gaining independence</description>
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		<title>Poor converting sites can hurt you</title>
		<link>http://seekingrevenue.com/162/poor-converting-sites-can-hurt-you/</link>
		<comments>http://seekingrevenue.com/162/poor-converting-sites-can-hurt-you/#comments</comments>
		<pubDate>Fri, 20 Oct 2006 17:14:30 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[learning process]]></category>
		<category><![CDATA[take note]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/162/poor-converting-sites-can-hurt-you/</guid>
		<description><![CDATA[I am taking down Adsense on a few sites as a test after reading how one poorly converting site can &#8220;smart price&#8221; an entire AdSense account. This was pretty old news (posted Oct 2005, a year ago) and it is a surprise that I had not ran across it all these while. How much truth [...]]]></description>
			<content:encoded><![CDATA[<p>I am taking down Adsense on a few sites as a test after reading <a title="One poorly converting site can smart price an entire AdSense account" href="http://www.jensense.com/archives/2005/10/one_poorly_conv.html" target="_blank">how one poorly converting site can &#8220;smart price&#8221; an entire AdSense account</a>.</p>
<p>This was pretty old news (posted Oct 2005, a year ago) and it is a surprise that I had not ran across it all these while.</p>
<p>How much truth this piece of information still holds? Maybe my test and some research will show some results.</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/166/keeping-track-of-those-famous-marketers/" title="Keeping track of those Famous Marketers">Keeping track of those Famous Marketers</a></li><li><a href="http://seekingrevenue.com/27/review-of-week-37-38/" title="Review of week 37 &#8211; 38">Review of week 37 &#8211; 38</a></li><li><a href="http://seekingrevenue.com/99/build-a-toolbox-of-tools/" title="Build a toolbox of tools">Build a toolbox of tools</a></li><li><a href="http://seekingrevenue.com/151/the-end-of-adsense-sweatshop/" title="The end of AdSense sweatshop?">The end of AdSense sweatshop?</a></li><li><a href="http://seekingrevenue.com/112/incredible-claims/" title="Incredible claims">Incredible claims</a></li><li><a href="http://seekingrevenue.com/113/famous-marketers/" title="Famous Marketers?">Famous Marketers?</a></li><li><a href="http://seekingrevenue.com/36/the-wrong-content-can-hurt-you/" title="Wrong content can hurt more than you think">Wrong content can hurt more than you think</a></li><li><a href="http://seekingrevenue.com/158/stumbleupon-source-of-good-traffic/" title="StumbleUpon &#8211; source of good traffic">StumbleUpon &#8211; source of good traffic</a></li></ul>]]></content:encoded>
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		</item>
		<item>
		<title>Adsense is Dead</title>
		<link>http://seekingrevenue.com/160/adsense-is-dead/</link>
		<comments>http://seekingrevenue.com/160/adsense-is-dead/#comments</comments>
		<pubDate>Fri, 15 Sep 2006 18:16:30 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[affiliates]]></category>
		<category><![CDATA[on the net]]></category>
		<category><![CDATA[revenue source]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/160/adsense-is-dead/</guid>
		<description><![CDATA[Interestingly I found this new marketing spin call &#8220;The Death of Adsense&#8220; Normally I get bombarded with so many &#8220;marketing guru&#8221; email daily that I just ignore the pitch. But something about it caught my attention. First was the graphic, impactful, shocking, got my attention. Then it was the free report. Yeah I got lots [...]]]></description>
			<content:encoded><![CDATA[<p align="center"><a title="Adsense is Dead (affiliate)" href="http://seekingrevenue.com/go/adsensedead.php"><img height="53" alt="Adsense is Dead" hspace="3" src="http://seekingrevenue.com/wp-content/uploads/2006/09/adsensedead.jpg" width="420" vspace="3" /></a></p>
<p>Interestingly I found this new marketing spin call &#8220;<a title="Adsense Is Dead (affiliate link)" href="http://seekingrevenue.com/go/adsensedead.php" target="_blank"><em>The Death of Adsense</em></a>&#8220;</p>
<p>Normally I get bombarded with so many &#8220;<a title="Famous Marketers" href="http://seekingrevenue.com/113/famous-marketers/" target="_blank">marketing guru</a>&#8221; email daily that I just ignore the pitch. But something about it caught my attention.</p>
<p>First was the <em><u>graphic</u></em>, impactful, shocking, got my attention.</p>
<p>Then it was the <em><u>free report</u></em>. Yeah I got lots of free reports saved on my harddisk. Wouldn&#8217;t mind adding another to the collection. Why not?</p>
<p>Then I found that I was duped! The guy before got paid $0.50 just for me to download it. (That&#8217;s Fifty, five-o, 1/2 a dollar, NOT a fraction of a cent!)</p>
<p>What! The guy behind this spin is on drug or he is crazy or both! A viral marketing like this would create thousands if not tens of thousand of download. And he is <u><em>paying for each download</em></u>!</p>
<p>Well, what you waiting for? <a title="Adsense Is Dead (affiliate link)" href="http://seekingrevenue.com/go/adsensedead.php" target="_blank"><em>Click here</em></a> to bust this guy and earn me 50 cents.</p>
<p><a title="Adsense Is Dead (affiliate link)" href="http://seekingrevenue.com/go/adsensedead.php" target="_blank"></a> </p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/154/how-good-is-your-adsense-referral-conversion-2/" title="How good is your Adsense Referral conversion?">How good is your Adsense Referral conversion?</a></li><li><a href="http://seekingrevenue.com/79/green-is-the-color-of-money/" title="Green is the color of Money">Green is the color of Money</a></li><li><a href="http://seekingrevenue.com/16/review-of-week-15-16/" title="Review of week 15 &#8211; 16">Review of week 15 &#8211; 16</a></li><li><a href="http://seekingrevenue.com/27/review-of-week-37-38/" title="Review of week 37 &#8211; 38">Review of week 37 &#8211; 38</a></li><li><a href="http://seekingrevenue.com/188/people-are-still-seeking-revenue-online/" title="People are still seeking revenue online">People are still seeking revenue online</a></li><li><a href="http://seekingrevenue.com/111/how-many-famous-marketer-do-you-know/" title="How many famous marketer do you know?">How many famous marketer do you know?</a></li><li><a href="http://seekingrevenue.com/148/filter-low-paying-ads-in-adsense/" title="Filter Low Paying Ads in Adsense">Filter Low Paying Ads in Adsense</a></li><li><a href="http://seekingrevenue.com/90/the-art-of-ad-placement/" title="The Art of Ad Placement">The Art of Ad Placement</a></li></ul>]]></content:encoded>
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		<title>The biggest lie about Making Money Online</title>
		<link>http://seekingrevenue.com/147/the-biggest-lie-about-making-money-online/</link>
		<comments>http://seekingrevenue.com/147/the-biggest-lie-about-making-money-online/#comments</comments>
		<pubDate>Sat, 22 Jul 2006 09:32:09 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[learning process]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/147/the-biggest-lie-about-making-money-online/</guid>
		<description><![CDATA[The biggest lie floating around Making Money Online goes like this If I can do it so can you. This is what some &#8220;famous marketers&#8221; are using to get to you to buy their &#8220;ebook&#8221;. It is an outright lie. Why? Simply because the fact that someone can do it does not mean that you [...]]]></description>
			<content:encoded><![CDATA[<p><img width="133" vspace="3" hspace="3" height="160" align="right" src="http://seekingrevenue.com/wp-content/uploads/2006/07/dice.png" />The biggest lie floating around <em>Making Money Online</em> goes like this</p>
<blockquote><p><strong>If I can do it so can you.</strong></p></blockquote>
<p>This is what some &#8220;<a title="Famous Marketers?" target="_blank" href="http://seekingrevenue.com/113/famous-marketers/">famous marketers</a>&#8221; are using to get to you to buy their &#8220;ebook&#8221;. It <strong>is an outright lie</strong>.</p>
<p>Why?</p>
<p>Simply because the fact that someone can do it <em>does not mean</em> that you can. This is a <a title="Logical fallacies" target="_blank" href="http://en.wikipedia.org/wiki/Logical_fallacy">logical fallacy</a>.</p>
<ul dir="ltr">
<li>
<div style="margin-right: 0px">Liu Xiang can <a title="Liu Xiang world records" target="_blank" href="http://www.chinadaily.com.cn/sports/2006-07/21/content_646587.htm">run the 110m hurdle in 12.88s</a>, can you do it even if he coaches you?</div>
</li>
<li>
<div style="margin-right: 0px">Steve Pavlina <a title="How to Make Money From Your Blog" target="_blank" href="http://www.stevepavlina.com/blog/2006/05/how-to-make-money-from-your-blog/">made over $200/day</a> from his blog. Notice he is not offering to sell you an ebook to show you how. He <a title="How to Build a High-Traffic Web Site (or Blog)" target="_blank" href="http://www.stevepavlina.com/blog/2006/01/how-to-build-a-high-traffic-web-site-or-blog/">tells you how</a> for free. Even then, can you do it?</div>
</li>
</ul>
<p>So think about it when you see sites or advertisements with message like this:</p>
<ul>
<li>
<div style="margin-right: 0px">&#8220;<em>I make $99,999 with Adsense, so can you.</em>&#8220;</div>
</li>
<li>
<div style="margin-right: 0px">&#8220;<em>I make $88,888 with Affiliates, you can too.</em>&#8220;</div>
</li>
</ul>
<p>In the end <strong>who is making more money?</strong> You or the guy selling you the information?</p>
<p>If they are already making so much with Adsense, why are they spending so much time and trying so hard to sell you the information?</p>
<p>There are enough free resources that give you the same thing. The next time you pull out your credit card to buy one of those, <strong>think again</strong>. <strong>Do not be the next fool</strong>.</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/70/text-link-ads/" title="Text Link Ads">Text Link Ads</a></li><li><a href="http://seekingrevenue.com/87/rejected-rejected-rejected-sorry/" title="Rejected, rejected, rejected. Sorry">Rejected, rejected, rejected. Sorry</a></li><li><a href="http://seekingrevenue.com/141/one-time-traffic-burst/" title="One time traffic burst">One time traffic burst</a></li><li><a href="http://seekingrevenue.com/85/marketing-giveaway/" title="Marketing Giveaway">Marketing Giveaway</a></li><li><a href="http://seekingrevenue.com/78/be-a-successful-ad-trafficker/" title="Be a successful Ad Trafficker">Be a successful Ad Trafficker</a></li><li><a href="http://seekingrevenue.com/21/review-of-week-25-26/" title="Review of week 25 &#8211; 26">Review of week 25 &#8211; 26</a></li><li><a href="http://seekingrevenue.com/22/review-of-week-27-28/" title="Review of week 27 &#8211; 28">Review of week 27 &#8211; 28</a></li><li><a href="http://seekingrevenue.com/132/what-is-happening-at-adbrite/" title="What is happening at AdBrite?">What is happening at AdBrite?</a></li></ul>]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
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		<title>Incredible claims</title>
		<link>http://seekingrevenue.com/112/incredible-claims/</link>
		<comments>http://seekingrevenue.com/112/incredible-claims/#comments</comments>
		<pubDate>Sat, 15 Jul 2006 05:54:27 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[take note]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/112/incredible-claims/</guid>
		<description><![CDATA[You might have seen some of these claims Here&#8217;s one Discover How 2 Men and a Baby in a Minnesota Basement Generated $184,127 in Just 12 Short Weeks Starting with No Money, No List, No Products, and No &#8216;Insider&#8217; Contacts &#8230; And this, Finally, The Truth On How To Make Money From Google Adsense Program [...]]]></description>
			<content:encoded><![CDATA[<p>You might have seen some of these claims</p>
<p>Here&#8217;s one</p>
<blockquote><p>Discover How 2 Men and a Baby in a <a href="http://www.carinsurancerates.com/states.html">Minnesota</a> Basement Generated $184,127 in Just 12 Short Weeks Starting with No Money, No List, No Products, and No &#8216;Insider&#8217; Contacts &#8230;</p></blockquote>
<p>And this,</p>
<blockquote><p>Finally, The Truth On How To Make Money From Google Adsense Program &#8211; Here&#8217;s Your Chance To Discover The System That Has Been Proven To Work, Generating Over US $100,000 per Month &#8212; Systematically!</p></blockquote>
<p>No link love for them. But you can easily find them by doing a search.</p>
<p>I believe many people brought such program from these <a target="_blank" title="Famous Marketers?" href="http://seekingrevenue.com/113/famous-marketers/">self-proclaimed famous marketer</a>, which is why you see so many of such program floating around cyberspace.</p>
<p>Are the people too busy making 100k per month?  Or are they too shy to say they had been duped?</p>
<p>Did you brough one of such program? Share your story.</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/113/famous-marketers/" title="Famous Marketers?">Famous Marketers?</a></li><li><a href="http://seekingrevenue.com/166/keeping-track-of-those-famous-marketers/" title="Keeping track of those Famous Marketers">Keeping track of those Famous Marketers</a></li><li><a href="http://seekingrevenue.com/48/more-online-revenue-story/" title="More online revenue story">More online revenue story</a></li><li><a href="http://seekingrevenue.com/118/disclosing-affiliate-links/" title="Disclosing Affiliate Links?">Disclosing Affiliate Links?</a></li><li><a href="http://seekingrevenue.com/65/how-to-be-poor-with-1800-a-day/" title="How to be Poor with $1800 a day?">How to be Poor with $1800 a day?</a></li><li><a href="http://seekingrevenue.com/154/how-good-is-your-adsense-referral-conversion-2/" title="How good is your Adsense Referral conversion?">How good is your Adsense Referral conversion?</a></li><li><a href="http://seekingrevenue.com/89/600-a-day-from-adsense-still-exist/" title="$600 a day from Adsense. Still exist?">$600 a day from Adsense. Still exist?</a></li><li><a href="http://seekingrevenue.com/42/is-your-reader-your-customer/" title="Is your Reader your Customer?">Is your Reader your Customer?</a></li></ul>]]></content:encoded>
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		</item>
		<item>
		<title>Famous Marketers?</title>
		<link>http://seekingrevenue.com/113/famous-marketers/</link>
		<comments>http://seekingrevenue.com/113/famous-marketers/#comments</comments>
		<pubDate>Fri, 30 Jun 2006 15:21:05 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[learning process]]></category>
		<category><![CDATA[take note]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/113/famous-marketers/</guid>
		<description><![CDATA[Last week I asked How many famous marketer do you know? I come across so many sites claiming to be successful, famous marketer that I wonder if they are really worth their salt, or rather word. Here are some names I collected over the week. Any experience or encounter with them? Mark Idzik Russell Brunson [...]]]></description>
			<content:encoded><![CDATA[<p>Last week I asked <a target="_blank" title="How many famous marketer do you know?" href="http://seekingrevenue.com/111/how-many-famous-marketer-do-you-know/">How many famous marketer do you know?</a></p>
<p>I come across so many sites claiming to be successful, famous marketer that I wonder if they are really worth their salt, or rather word.</p>
<p>Here are some names I collected over the week. Any experience or encounter with them?</p>
<ul>
<li>Mark Idzik</li>
<li>Russell Brunson</li>
<li>Stu McLaren</li>
<li>Cody Moya</li>
<li>Liz Tomey</li>
<li>Joe Cooper</li>
<li>Trent Brownrigg</li>
<li>Rich Schefren</li>
</ul>
<p>How do you judge and trust content online? I have come to a point where I view every site that seeks to part me and my <a href="http://www.personalcashadvance.com">cash</a> with suspicious.</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/147/the-biggest-lie-about-making-money-online/" title="The biggest lie about Making Money Online">The biggest lie about Making Money Online</a></li><li><a href="http://seekingrevenue.com/111/how-many-famous-marketer-do-you-know/" title="How many famous marketer do you know?">How many famous marketer do you know?</a></li><li><a href="http://seekingrevenue.com/166/keeping-track-of-those-famous-marketers/" title="Keeping track of those Famous Marketers">Keeping track of those Famous Marketers</a></li><li><a href="http://seekingrevenue.com/85/marketing-giveaway/" title="Marketing Giveaway">Marketing Giveaway</a></li><li><a href="http://seekingrevenue.com/161/performancing-introduces-new-revenue-source/" title="Performancing introduces new revenue source">Performancing introduces new revenue source</a></li><li><a href="http://seekingrevenue.com/172/80-20-rules-applied-to-online-revenue/" title="80-20 rules applied to online revenue">80-20 rules applied to online revenue</a></li><li><a href="http://seekingrevenue.com/22/review-of-week-27-28/" title="Review of week 27 &#8211; 28">Review of week 27 &#8211; 28</a></li><li><a href="http://seekingrevenue.com/158/stumbleupon-source-of-good-traffic/" title="StumbleUpon &#8211; source of good traffic">StumbleUpon &#8211; source of good traffic</a></li></ul>]]></content:encoded>
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		<item>
		<title>Disclosing Affiliate Links?</title>
		<link>http://seekingrevenue.com/118/disclosing-affiliate-links/</link>
		<comments>http://seekingrevenue.com/118/disclosing-affiliate-links/#comments</comments>
		<pubDate>Sat, 24 Jun 2006 05:37:14 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[affiliates]]></category>
		<category><![CDATA[sharing experience]]></category>
		<category><![CDATA[take note]]></category>
		<category><![CDATA[the dark truth]]></category>

		<guid isPermaLink="false">http://seekingrevenue.com/118/disclosing-affiliate-links/</guid>
		<description><![CDATA[The views on disclosing affiliate links differs widely. A while back Weblog Tools Collection introduced Text Link Ads (referral) with a referral link and Matt quickly pointed out that referral links should be disclosed. Later, another post was quick to point out that the link is not a referral. What is your opinion on disclosing [...]]]></description>
			<content:encoded><![CDATA[<p><img align="right" title="links" id="image117" alt="links" src="http://seekingrevenue.com/wp-content/uploads/2006/06/seekingrevenue-com51010.png" />The views on disclosing affiliate links differs widely.</p>
<p>A while back <a title="Text-Link-Ads Amaze" target="_blank" href="http://weblogtoolscollection.com/archives/2006/02/05/text-link-ads-amaze/">Weblog Tools Collection introduced</a> <strong><a title="Text Link Ads (my referral link)" target="_blank" href="http://seekingrevenue.com/go/text-link-ads.php">Text Link Ads</a></strong> (referral) with a referral link and Matt quickly pointed out that referral links should be disclosed.</p>
<p>Later, <a title="Text Link Ads Calculator" target="_blank" href="http://weblogtoolscollection.com/archives/2006/05/22/link-building-blog-text-link-ads-calculator/">another post</a> was quick to point out that the link is not a referral.</p>
<p>What is your opinion on disclosing affiliate links?</p>
<p>Having been on the reader&#8217;s side and now standing on the publisher side, I know the debate well.</p>
<p>As a <u>reader</u>, I do not like to be <em>tricked</em> into clicking on referral links. I had even seen link saying something but linking to another. However I do not mind giving the publisher the referral if the information is useful. Anyway it is someone else that is paying, so why not make someone happy.</p>
<p>As a <u>publisher</u>, the concern is readers bypassing the referral. Each click is a potential earning and if I can get more people to click, all the better.</p>
<p>Is there a balance?</p>
<p>My decision is to disclose affiliate referral using the <em>title</em> attributes in the link tag and if necessary mentioning it. I hope the reader will appreciate this action as a sincere introduction and give me the referral if I deserve it.</p>
<p>How do you decide?</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://seekingrevenue.com/63/more-or-less-ads/" title="More or Less Ads?">More or Less Ads?</a></li><li><a href="http://seekingrevenue.com/19/review-of-week-21-22/" title="Review of week 21 &#8211; 22">Review of week 21 &#8211; 22</a></li><li><a href="http://seekingrevenue.com/35/online-revenue-success-stories/" title="Online Revenue Success Stories">Online Revenue Success Stories</a></li><li><a href="http://seekingrevenue.com/172/80-20-rules-applied-to-online-revenue/" title="80-20 rules applied to online revenue">80-20 rules applied to online revenue</a></li><li><a href="http://seekingrevenue.com/147/the-biggest-lie-about-making-money-online/" title="The biggest lie about Making Money Online">The biggest lie about Making Money Online</a></li><li><a href="http://seekingrevenue.com/188/people-are-still-seeking-revenue-online/" title="People are still seeking revenue online">People are still seeking revenue online</a></li><li><a href="http://seekingrevenue.com/167/tracking-and-analyzing-your-revenue/" title="Tracking and Analyzing your revenue">Tracking and Analyzing your revenue</a></li><li><a href="http://seekingrevenue.com/162/poor-converting-sites-can-hurt-you/" title="Poor converting sites can hurt you">Poor converting sites can hurt you</a></li></ul>]]></content:encoded>
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		<title>How many famous marketer do you know?</title>
		<link>http://seekingrevenue.com/111/how-many-famous-marketer-do-you-know/</link>
		<comments>http://seekingrevenue.com/111/how-many-famous-marketer-do-you-know/#comments</comments>
		<pubDate>Mon, 19 Jun 2006 12:07:28 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[learning process]]></category>
		<category><![CDATA[the dark truth]]></category>

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		<description><![CDATA[Everyday I get emails from some famous marketer or people talking about some famous marketer. I did subscribe to the some of the newsletters but it is anyone&#8217;s guess how the others got to my email. Anyway, I&#8217;m not talking about spam today. I cannot take all these name dropping marketing plot anymore! Here&#8217;s an [...]]]></description>
			<content:encoded><![CDATA[<p><img align="right" alt="seekingrevenue-com51107.png" id="image110" title="seekingrevenue-com51107.png" src="http://seekingrevenue.com/wp-content/uploads/2006/06/seekingrevenue-com51107.png" />Everyday I get emails from some <em>famous</em> marketer or people talking about some <em>famous</em> marketer.<br />
I did subscribe to the some of the newsletters but it is anyone&#8217;s guess how the others got to my email.</p>
<p>Anyway, I&#8217;m not talking about spam today. <strong>I cannot take all these name dropping marketing plot anymore!</strong></p>
<p>Here&#8217;s an example,</p>
<blockquote><p>I was speaking with <u>Cody Moya</u> the other day (a well-known Internet Marketer), and he started talking about his main profitability secret.</p>
<p>He told me how he was able to earn close to half million dollars on the Internet because of just one success factor.</p>
</blockquote>
<p>Here&#8217;s another</p>
<blockquote><p>Last March I met a marketer named <u>Joe Cooper</u> from the UK, at a meeting in Washington DC. What I liked most about him is that he&#8217;s just an all-around nice kid, and in spite of being an up-and-coming hotshot <span class="st" id="st">marketer</span>, he really didn&#8217;t care about impressing people at the event.</p>
</blockquote>
<p>Now tell me, how many of you know these guys?</p>
<p>There are more. You could easily make a list and I&#8217;m going to try this experiment,</p>
<ol>
<li>Make a list of all the names mentioned in the next 1 week.</li>
<li>List these names and see if you have heard of them.</li>
</ol>
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