Archive for the 'tips & advice' Category

Making sense of Adsense click through rate

Published
by
Ken
on 28 August, 2006
in learning process, sharing experience and tips & advice
. 0 Comments

AnalyticsI have neglected this blog for a while because I could come up with solid content to fill it. Doing analytics is inherently time consuming, my plan is to post at least 1 to 2 analysis a month. The analysis will be based on what I am doing online and my own blogs.

In this article I want to look at Adsense click through rate (CTR) and how you can use this insight to change your ad layout and improve conversion.

Take a look at this report for August todate. The channels, all belonging to the same site, had been masked (We don’t really need that for this discussion anyway).

Adsense CTR

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Filter Low Paying Ads in Adsense

Published
by
Ken
on 23 July, 2006
in sharing experience and tips & advice
. 4 Comments

I had long heard of the need to filter out low paying, or worst, spam ads, but had not gotten my act together to enter them one by one into the Google Adsense’s Competitive Ad Filter.

If you’re running AdSense, you’ve probably seen ads like this: “We have 4 best products for …”, or “Best resources on net for …”.

These advertisers pay very low per click. And if you drop by their sites, they are running Adsense too. How do they do it? Well, they are using your low paying ads to drive their higher paying ads which they run.

Here is a list to get you started with the filtering.

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Is there an optimal posting rate?

Published
by
Ken
on 13 July, 2006
in sharing experience and tips & advice
. 0 Comments

62030.pngThis is one question that many blogger ask, including myself. Similar questions are

  • Do you post daily, weekly or randomly?
  • How many post do you make in a day?
  • Is the posting time important?

I maintained a few blogs and used different posting strategies. This action was part delibrate and part accidental. Nevertheless I was able learnt something about this question over the past few months.

Let me share them with you.

Continue reading ‘Is there an optimal posting rate?’

Popularity: 4%