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Archive for the 'tips & advice' Category

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Build a toolbox of tools

Published on 13 June, 2006 in learning process and tips & advice. 0 Comments

tools

In my last post I talked about sharpening your saw. Using the tool analogy yet again, I want to talk about building a toolbox of tools.

Again the idea is simple.

You can’t use the same tool do all things. While you can certainly hammer in a nut, it is better to tighten it with a spanner.

In the vain, you need different tools to complete a job. To build a table you need a saw to saw the wood, a hammer to nail the word together and a paint brush to paint the finished table.
The same can be said of tools for creating online revenue.

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Sharpen your saw

Published on 12 June, 2006 in learning process and tips & advice. 0 Comments

sharpen your sawYou must be familar with the idea of “sharpening your saw“.

No? The idea is this.

Imagine you are a woodcutter and you are paid by the number of pieces of wood you cut. The saw is a tool that you use to cut the wood. As you use the saw, the cutting edges become blunt. As a result more and more time and energy is needed to cut through the same piece of wood. However if you stop to sharpen the saw, you will not get paid.

The clever woodcutter of course know when is the optimal time to stop and sharpen the saw so that the cutting can continue with minimal delay and maximal efficiency.

It is the same with seeking revenue online. Let me explains with an example.
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Be a successful Ad Trafficker

Published on 10 June, 2006 in sharing experience and tips & advice. 0 Comments

trafficing.jpgEver heard of the term Ad Trafficker?

No, not someone who smuggle ad (if you can at all do that!)

In online media companies and ad agencies, the ad trafficker’s job is to manage the ads placed on the website. The person is responsible for taking, placing and running ads on the web properties. The person runs ad delivery system, tag ads, analyse and produce reports.

Why am I mentioning that?

Well, I used to work with ad trafficker in an online company so I know very well what they do.

If you are running blogs/websites and placing ads, you play the role of an ad trafficker all the time.

One important step to earning revenue online is to be a successful ad trafficker.

I will share what I know about Ad Trafficking in future posts. At the same time, I’m also learning.

If you have good tips or posts, why not share it?